Ed Ruscha
Friday, September 8th, 1989From the window of the studio ED RUSCHA had in the 1960’s, he could see a sign reading HOLLYWOOD. The big white letters are as flat an fake as an old, abandoned movie set, crumpled and peeling, with some of the letters falling down. But Ruscha’s many images of that sign make it a real sign, luminous and charged with light.
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